Hello everyone!

We are excited to announce that our 'no-code' Zapier Connector is now available. This means that you can now connect Leadfwd to over 5,000 other apps for increased productivity and efficiency.

Some of the apps that you can now connect to Leadfwd include:

• Hubspot
• Zoho
• Pipedrive
• Google Sheets
• Slack

This is a huge step forward for us and we are really excited to offer this to our customers. If you have any questions or need any help getting started, please feel free to reach out to our support team.

To get started, check out this article.

Each connected mailbox / email account now supports a personalized sender signature, which can be optionally included in your outbound email templates. The sender signature is represented by a personalization token that can be added to any email:

• [sender_signature]
• [sender_firstname]
• [sender_lastname]
• [sender_email]

Learn more about Sender Signatures and Sender Personalization

Smart Sender Rotation enables you to split your email distribution for a Sequence equally over multiple connected mailboxes and unique domains. Instead of manually creating separate Sequences for each unique mailbox and/or domain, Smart Sender Rotation automatically splits your email distribution within a single Sequence. This is accomplished by defining Sender groups, which are collections of connected mailboxes within your Leadfwd account.

Learn more about Smart Sender Rotation

Spintax is a term that refers to syntax used to create unique sentences with similar forms and styles. Effective Spintax means that the same sentence can be used repeatedly, with a different word or words being substituted randomly.

Spintax is a great way to save time by automating the creation of unique email content for individual recipients while also dramatically improving your deliverability and inbox placement. Spam prevention platforms look for templates and similar emails that are sent in volume. Spintax helps eliminate this risk by 'spinning' a different message version for each recipient, to make it less likely your message will appear like a template. 

With Leadfwd we support an infinite number of Spintax groups within a single email message, so you can 'spin' until your heart's content. Spintax groups can be simple variations of words or entire sentence variations.

Spintax can be applied within an email message body or the subject line.

Using Spintax

Spintax is supported for Sequences using Email Steps and can be implemented within the compose email dialog using brackets {{ }} to create the Spintax entity and vertical bars | to separate each version of your spin.

Example:

{{Hey there|Aloha!|Greetings|Hi there}} [firstname],

Learn more

Hotfixes | Production release on December 15, 2022 

FIX 

• Sequences / Pending records being exited early without completing.
• Analytics / Dashboard stats for emails from a Sequence sub-step missing email subject data.
• Analytics / Calculations on the detailed view for Sequence metrics were not working as expected for enrolled/pending/working.